Tea is In


陳書耘

People may consider that being under the sway of globalization, cokes and coffees might be the trendy choices.  However, the successful case of Taiwan shows that the native drink – tea – can also become an 「in」 style and even more popular than other thirst-quenchers if it can be hooked up with some very significant social trends.

Tea, a popular drink among Asian countries, is well known for its anti-cancer effects.  Modern research reveals that tea contains antioxidants - polyphenols called catechins - that have been shown to be as powerful as the well-established antioxidants vitamins C and E at protecting proteins and DNA from oxidative damage.  Green tea contains the most catechins, followed by oolong and black teas.  Moreover, in accordance with a recent research, EGC (epigallocatechin), which is one kind of catechins in green tea, can help slow down or stop the growth of new blood vessels.  As cancer tumors are dependent on a constantly growing network of blood vessels to supply them with nutrients and oxygen, drinking tea regularly can help shrink the vessels and make the supporting network disappear, thus stopping the cancerous growth.

Another important area in which tea has found new life is in weight control. Because tea is rich in amino acid and fiber which can lower the cholesterol level and resolve the fat cell in our bodies, while improving the function of diuresis and metabolism, it has been found to be quite effective in weight loss programs.  As losing weight becomes a fashionable topic, tea has also become the hottest item on the beverage market.

Through hooking itself up with health-related trends, the age-old tradition of drinking tea has found new strength to defeat the other modern western beverages to become the most fashionable drink on the market.  Even the famous American coffee chain Starbucks is now starting to sell tea products.  As we can see, as long as it can connect with fashionable tides, every old thing can stage a comeback.

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